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UN LUNEDI’ MATTINA TIPO DI UNA PICCOLA IMPRESA-RETE

 
H.9,30. Come tutti i lunedì, dovunque siano i Gubernator dell’impresa-rete si dispongono davanti ai rispettivi pc. Siamo in un’impresa-rete composta da cinque unità. Una produce sistemi applicativi, l’altra fa Comunicazione di Marketing, l’altra fa consulenza di Direzione, l’altra fa rassegne stampa, l’altra si occupa di finanziamenti alle aziende. Sono presenti i titolari delle rispettive società.  Uno di essi, quello dell’azienda di finanziamenti è il coordinatore di turno. E’ un primus inter pares a turnazione. Viene nominato ogni trimestre. E’ rinnovabile non più di due volte Il suo ruolo di fondo è fornire ogni contributo di coordinamento al funzionamento della impresa-rete. Di fatto, Il lunedì mattina, conduce semplicemente la riunione. Per il resto della settimana fa in modo che ciò che si è detto di fare in ogni riunione sia fatto. Ogni azienda è collegata alle altre via Web.  I partner aprono la conversazione su Skype o attraverso la Web camera. Sono presenti anche i collaboratori più stretti di ciascun partner.  Come al solito all’ordine del giorno c’è il lavoro svolto durante la settimana scorsa e programma per la prossima. Questa volta ci sono da commentare tre nuovi prospect, un lavoro in corso e un vecchio progetto di cui non si parla più da mesi. Tutti leggono furtivamente i rapporti di visita della settimana scorsa. Non ci avevano badato prima. C’è in consegna un lavoro e si deve discutere a chi tocca andare a presentare i risultati. E’ durato almeno tre mesi. Si tratta di una progetto di rilancio di un’azienda farmaceutica chevuole ridurre la propria rete di informatori farmaceutici e sostituirli con un approccio Web. Qualcuno raccomanda subito di andare in meno possibile dal cliente per non subissarlo. Come dire, “io l’ho detto”. La discussione ha inizio.

Si comincia dal commento ai rapporti di visita della settimana scorsa. Ognuno chiede qualche precisazione. Passa la prima mezz’ora senza quasi nulla di fatto. Il Gubernator di turno lo fa notare e chiede se si debba cambiare giorno oppure vada sempre bene il lunedì. Attira l’attenzione sui partner dell’opportunità di essere più in palla. Altrimenti vantaggi della rete si elidono. (Continua una prossima volta)

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