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CONTABILITA’ CLIENTI

Vi siete mai domandati se sia possibile impiantare una contabilità clienti? Proviamo ad immaginarla insieme. Acquisiamo un0, dieci ,100 clienti. Quanto ci sono costati?

E quanto ci hanno reso? Non è che la rarefazione dei clienti dovuta alla ridondanza dell’offerta porti ad una simile costrizione? Prima di dire che non si può varrebbe la pena pensarci su. Tutto sommato se riuscissimo a sapere quanto ci rende un cliente sarebbe ben meglio che non sapere quanto ci ha reso il prodotto A o il prodotto B.

Credo che ne parlerò nel mio prossimo libro. Il problema mi intriga non poco.

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